Bounce rate is one of the most important, yet misunderstood metrics in Google Analytics. In this post, we’ll look at what sort of bounce rate you should be aiming for, and what to do if your website bounce rate is higher than this.
We put in the sweat equity and all the tears that can come with it to build something truly great. After another day hustling at the office or typing furiously on your keyboard, you might be wondering… what is the end game here?
MANY BUSINESSES KNOW THEY NEED SEARCH ENGINE OPTIMIZATION, BUT THEY DON'T KNOW MUCH MORE BEYOND THAT. COLUMNIST CASIE GILLETTE HAS TIPS FOR DETERMINING THE SPECIFICS.
The Internet has revolutionized the way we shop. Because of the numerous advantages and benefits, more and more people these days prefer buying things online over the conventional method of going into stores.
Customer experience is king. Brands that personalize the shopping experience across channels are rewarded with repeat business. And data shows those that don’t can expect their customers to take their business elsewhere.